Video PRODUCTION

Making a video is more than just a creative process

Having the right equipment, the right people and great ideas are the table stakes of our industry.  Sure, creativity and talent are important, but we wouldn’t be in this business if we weren’t good at our craft.  Why are we different?  It’s the way we approach telling your story, centered on ROVI – Return on Video Investment.

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OUR METHOD TO THE MADNESS

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Phase 1

Strategy

Is your video strategy in focus?

Your buyers are at different stages in their search for your product.  Some don’t even know they have a problem you can solve, while others know it, but can’t figure out the solution. Still others are problem and solution aware and looking for the right partner to help them fix it!

We help you develop a video strategy that meets your buyers where they are and leads them to you.

Get a free analysis of your current content strategy
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Phase 2

Production

  • Pre-Production

    Before the cameras capture a single frame, we want to ensure that we’re making the best use of your time, and ours. We plan for success.
  • Production

    We’re as comfortable with your CEO as we are with your front-line workers. And we shoot with the result in mind.
  • Post-Production

    Footage, graphics, animation and music are the puzzle pieces. Editing brings the puzzle to life. We’ve planned it, we’ve shot it, now we complete it.
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Phase 3

Results

But wait – there’s more! Whether your video is for your website, social media, or other outlet, we add tracking and tagging to everything we produce to evaluate and report on its effectiveness.

And with results in hand, we REVIEW the plan, RINSE out the less effective & REPEAT the messages that resonate.

And that is what Return on Video Investment is all about.

Get a free analysis of your current content strategy
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Our Recent Work

Your business has a story to tell and an audience to engage. We can help.

I can’t thank you enough for your patience with us on this project. You and your team did an amazing job on the video – you know I expected that, of course 😊

But that said – you still always manage to amaze me with what you do and the ease at which you deal with customers weirdness and delays.

As always – thank you thank you thank you.

Chief Revenue Officer Americas, Actelis Networks
We had a great experience working with KPG Creative. They worked hard to help us put on an amazing virtual event, despite multiple complexities with the project and lots of last-minute requests. Our panelists and partners were impressed with KPG's professionalism, and our attendees enjoyed a fantastic event that allowed them to connect and collaborate.

Manager, Communications - FHI360
The client case studies you produced for us have been the backbone of the most successful campaign in Paycor’s history. The videos you created are opening hundreds of doors for our sales team and the ROI is already more than 10 to 1.

VICE PRESIDENT, MARKETING - Paycor
I have told many others how great of a job your team did with our presentation, video, stage and all the other things you worked on and influenced. Thanks for all you do, you certainly made a difference in our conference and in people’s lives.

EXECUTIVE VICE PRESIDENT - Ameritas
I’ve worked with KPG Creative for several years now on multiple video projects, featuring highly technical subjects as well as emotional human-centered stories. They are professional in their approach when on-site with clients, put interview subjects at ease and take the time to understand our messaging and storytelling goals.

DIRECTOR, MARKETING COMMUNICATIONS - KnowledgeWorks
There was a ton of excitement at the office and from our customers coming out of Nashville. Thank you for all you did to make it an awesome show! The live band really brought Nashville to life – thank you for bringing forward the idea and then being willing to work through all the complications. It was super cool! And, I know it was a ton of work. The entire show was high energy and very fun.

DIRECTOR OF EDUCATION - Certified Angus Beef LLC
Thank you so much for your hard work and dedication to this project, you are truly gifted at your craft. We appreciate having someone of your caliber to help us with this very important mission. Kids will find hope and Lives will be saved, what better legacy to have than that.

FOUNDER - School Apps USA
GREAT JOB KPG! Best ever by far. Really appreciate your Team’s passion for perfection. I could not have been more pleased with the overall AV experience. We could not have done it without you.

PRESIDENT - Panasonic Systems Communications Company
I wanted to let you know how much we, and all the folks attending the celebration, loved the video of HRC. It was beautifully done, with just the right amount of content, to fully tell the story. I am amazed that you could take almost three hours of interviewing and turn out a piece of work that conceptualized, so nicely, the 20 years.

PRESIDENT AND CEO - Health Resource Center of Cincinnati, Inc.
KPG helped ConnXus to elevate their brand with high-quality, professional product and culture videos. They have the production process down to a science and make great recommendations along the way. I would definitely recommend KPG to any B2B tech company looking to take their corporate videos to the next level!

SENIOR MANAGER, MARKETING - ConnXus
The team from KPG Creative was wonderful, efficient, and professional.  They did a fantastic job capturing the culture of Neal's and the special relationship we have with our clients.  Would highly recommend them to anyone who wants to create something special to represent their company.

CEO – Neal’s Design / Remodel
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Here's what clients are saying about working with KPG Creative.

Faq

Everything you need to know.

How involved do we need to be?

As involved as you'd like. Some clients prefer to collaborate closely at every stage, while others rely on us to manage the details. We tailor our approach to fit your team's preferences and resources.KPG Creative helps corporate marketers communicate more effectively through award-winning video and live event experiences that are designed to achieve measurable business outcomes. We don't just produce content and events—we create strategic communications that deliver return on investment.

How do you ensure projects stay on budget?

We invest significant effort in planning and scope definition upfront. Once we’ve agreed on scope and budget, your price will not change unless you change the scope of work.

What happens if our objectives or scope change during the project?

Our process is built around collaboration and adaptability. If objectives or scope change during the project impacting the budget, we’ll document them with a change order to be signed by you. We communicate proactively, evaluate impacts on budget and timeline, and help clients make informed decisions while keeping projects moving forward.

Where will your team go to produce video or event content?

Our team goes where you need us to go to ensure the content messaging is done properly and aligns with your end goals in mind. In the past year alone, we have been on both coasts, Hawaii, and almost everywhere in between throughout the United States. We are also as comfortable working with your C-Suite Executives in Corporate Offices to your front-line workers wherever that may be for your situation.

Why should we choose KPG over another production company?

Because we focus on business outcomes, not just deliverables. We combine strategic thinking, creative storytelling, and flawless execution to help clients create meaningful experiences and content that drive measurable results.

How do you differentiate yourself from larger agencies?

Larger agencies often come with larger overhead and layers of management. KPG Creative offers senior-level expertise, direct access to decision-makers, and a highly responsive team while still delivering award-winning work and enterprise-level production quality.

What rights and ownership do we receive for the final content and raw footage?

Our agreements clearly state that once you have paid the final invoice the finished work we create for you is owned by you with no restriction. We retain ownership of all work in process, tools and techniques, and methods of production as our intellectual property.

How do you help maximize content by repurposing footage into multiple assets?

We help clients think beyond a single deliverable. A brand video can become “snackable” social content and campaign anchors. Product videos can become sales tools, social media content and used for employee communications. Customer stories become testimonials and social media content, maximizing both reach and ROI from a single production investment.

Do you offer motion graphics, animation, drone footage, or virtual production capabilities?

Yes. We offer a full range of production capabilities, including motion graphics, animation, drone cinematography, livestreaming, hybrid event production, and other specialized solutions depending on project needs.

What are your revision policies?

Sometimes creative work comes together quickly and immediately hits the mark. Other times, it takes a while to get to the goal. We don’t work under a two or three revision model. We work until we get it right! Our goal is to ensure alignment early in the process, so revisions are focused, efficient, and productive.

How do you manage executive interviews and on-camera talent?

The most important piece of the puzzle is to make the presenter or talent as comfortable as possible. We do that by being calm and friendly while reassuring our talent that we’re there to make them look and sound their best. Executives and employees alike often say “You made that so easy for me! Thank you!”

Can you provide references from current clients?

Yes. We're proud of the long-term relationships we've built with our clients and can provide references from organizations that have trusted us with both video production and live event experiences. In fact, on the website you can hear directly from several of our clients about their experiences working with us. And we are highly rated on Google reviews as well.

What role do you play in audience research and messaging?

Our unique Audience Persona research provides us with a roadmap for a video strategy. We help clients understand who they're trying to reach and what action they want the audience to take. Using the roadmap, we create messaging that not only FINDS your audience but CONVERTS them according to your goals. We collaborate with your teams to refine messaging, uncover audience insights, and develop content that resonates and drives engagement.

How do you develop videos that generate measurable business results?

We start by identifying the business outcome before discussing creative concepts. Whether the goal is lead generation, customer engagement, employee alignment, channel activation, or brand awareness, we build the strategy, messaging, and content around measurable objectives and KPIs.

What experience do you have with different formats and channels?

We have extensive experience working in unusual formats like ultra-widescreen, vertical, square, and any other format you could imagine. We regularly place content across platforms like Google, YouTube, Meta, LinkedIn and other channels. For specialized placements like OTT or OOH we partner with strategic vendors who specialize in those spaces.

What does your pricing include?

Our proposals are customized to your goals and production requirements. We provide transparent budgets with clear deliverables, timelines, and expectations so there are no surprises. We won’t “nickel and dime” you with add-ons. Your quote won’t change unless you change the scope of work.

How do you ensure our brand is represented accurately?

We invest time upfront to understand your brand, audience, culture, and messaging. Every creative decision is made through the lens of your brand and business objectives, ensuring authenticity and consistency.

What is your typical project timeline?

Timelines vary based on scope, but our experience allows us to scale from fast-turnaround productions to complex multi-day shoots while maintaining quality and clear communication throughout the process. We will do what it takes to make your deadline, every time.

What do you handle in-house?

Everything! Our team manages strategy, creative direction, project management, video production, and post-production. When specialized resources are needed, we leverage a trusted network of partners while maintaining full accountability for quality and delivery.

How do you measure success?

Success isn't measured by views or applause alone. We define KPIs upfront and align the production with business outcomes such as lead generation, attendee engagement, sales enablement, brand awareness, employee adoption, or customer retention.

What is your creative development process?

We follow a proven process: Discovery → Strategy → Creative Development → Production → Delivery → Results Review. Our clients are involved at key milestones to ensure alignment while we manage the execution.

How do you approach strategy before production begins?

Every project starts with a business objective. We work backward from the desired outcome—whether that's driving sales, increasing engagement, supporting a product launch, or improving employee communications to ensure the creative and production strategy delivers measurable ROVI, return on VIDEO investment.

Can you show examples of similar work?

Absolutely. We've produced award-winning video and live event experiences for corporate clients looking to engage customers, channel partners, and employees. Many examples are on this website, and we'll share relevant examples based on your industry, audience, and objectives.

What makes KPG Creative different?

Many production companies focus on production. We focus on outcomes. KPG Creative combines award-winning creative, flawless execution, and a business-first mindset to help organizations tell stories that drive measurable results with customers, partners, and employees.We're not just a video production company or an event production company. We're a communications partner that uses video and live experiences to help organizations achieve business objectives and generate measurable return on investment.

Pricing

Transparent ranges for our production services, labor, and equipment. Every project is unique, and we craft individual proposals around your specific needs.

Production Services

Service Price Range
Video $2,500 – $50,000*
Brand Story$7,500 – $50,000
Customer Case Study$10,000 – $25,000
Product Launch$15,000 – $50,000
Recognition / History$7,500 – $15,000
Conference Opener$2,500 – $25,000
Event Candids$5,000 – $10,000
Events $25,000 – $500,000*
Annual Sales Meetings$50,000 – $500,000
Product Launch$25,000 – $500,000
Fundraiser$25,000 – $250,000
Awards$50,000 – $250,000
Training$25,000 – $100,000
Virtual $2,500 – $15,000*
Testimonial$2,500 – $5,000
Training$5,000 – $10,000
Education$5,000 – $15,000
Webinars$2,500 – $10,000

* Ranges for video and event production budgets represent the typical range of KPG Creative clientele. Every project is unique and we craft individual proposals based on your specific production needs.

Labor

Role Hourly OT Rate Daily Flat Rate
Executive Producer$150$300$1,500
Senior Producer$125$250$1,250
Producer$100$200$1,000
Technical Director$100$200$1,000
Director of Photography$75$150$750
Photographer$75$150$750
Senior Editor$100$200$1,000
Editor$75$150$750
Audio Engineer / TD$75$150$750
Graphic Designer$100$200$1,000
Lighting Director$125$250$1,250
Production Assistant$50$100$500

Studio & Equipment

Production Studio

20' x 40' insert studio with lighting and grip equipment.

5 hour minimum

Hourly$50
Daily Flat$500

Packaged Shoot Day — 4K

4K camera package with monitor, light kit, audio mixer w/ boom & 1 lavalier mic. Drone and stabilized cameras included.

5 hour minimum · plus labor

Hourly$150
Daily Flat$1,350

Packaged Shoot Day — HD

HD camera package with monitor, Arri light kit, audio mixer w/ boom & 1 wireless lavalier. Drone and stabilized cameras included.

5 hour minimum · plus labor

Hourly$100
Daily Flat$1,000

Packaged Shoot Day — Still Photography

Still camera packages with lenses. Strobes, lights, and support equipment.

5 hour minimum · plus labor

Hourly$90
Daily Flat$900

Video Post Production Suites

Video editing systems with editor.

Hourly$150
OT Rate$195
Daily Flat$1,500

Audio Recording & Mixing Suites

Audio suite with engineer.

Hourly$150
OT Rate$195
Daily Flat$1,500

Ready to Talk About Your Next Event or Video Strategy?

If you’re planning a sales meeting, leadership conference, product launch, or need a smarter video content plan, we’d love to learn more. We’ll ask the right questions, bring fresh ideas, and help you build a production approach that protects your brand and maximizes your investment.

Tell us about your next event or video project, and we’ll show you how a focused, strategic production partner can make all the difference.